News & Views

For Bastion brothers Fergus and Jack Watts, it simply made sense for the two to merge together in business.

In a move aimed at continued growth through mergers, acquisitions and organic means, Bastion U.S. has appointed marketing industry veteran Dean Heacock its chief operating officer and chief financial officer.

Securing its position as the go-to alternative to the multi-nationals, Bastion Agency is pleased to announce the hiring of industry veteran, Steve Chavez as chief creative officer for its U.S. offering.

There are over 8,700 digital marketing agencies in America alone.

With the Super Bowl just around the corner, excitement is growing all around the country.

The job market is more robust than ever - which is great for candidates, but can be a little tricky for employers. In fact, there were over 10 million job openings in September of 2022 alone.

Recent statistics suggest that 41% of local businesses rely on their social media to drive revenue.

Did you know that the number of users on Discord went from 150 million to a whopping 350 million in only a few years?

Did you know that there are whopping 3.9 million small businesses in California alone?

The traditional ad spend for US businesses is around $14 billion versus $460 billion for digital ad spending.

Did you know that nearly 50% of businesses fail within the first five years?

An excellent marketing agency's job is to create unified and appealing brands, bring businesses closer to their target audiences, and boost sales by raising their profile.

Bastion acquires leading PR and Digital Marketing Firm in Southern California to bolster existing Bastion Amplify offering

Before setting out to find the perfect social media agency partner, it’s critical to know exactly what you want. If you don’t have a good understanding of the services that your company needs, then you risk partnering with an agency that is providing services that aren’t directly beneficial to your bottom line.

If you aren’t a mega brand with mega dollars, should you still invest in a PR program? If you aren’t sure, you have to ask yourself how you are going to grow your business and promote your brand without growing your customer demand. PR is one great option for small businesses, is usually less expensive than direct advertising, and is often associated with greater credibility.

Pandemics like the current COVID-19 crisis can take major tolls on businesses across the country. Find out how you can pivot your company strategy to succeed during difficult times.